13-22 aout 2026, Olympia
Olympia London, United Kingdom
London Perfumes Exhibition is the first event in London dedicated exclusively to Middle Eastern perfumery, oud and incense, bringing the region's rich scent heritage into the heart of the city's fragrance scene.
The exhibition unites leading houses, niche brands and artisans to present new launches, signature blends and home fragrances to buyers, distributors and passionate visitors from the Gulf, Europe and beyond.
Designed as both a business platform and an immersive experience, it offers curated networking, sampling and meetings that help brands build connections and open new markets for luxury scent.
Discover the diverse world of fragrance through our carefully curated exhibition zones.
oriental, amber, woody, floral compositions.
concentrated perfume oils, often alcohol‑free and sold in roll‑on bottles.
pure oud oils and blends combining oud with florals, spices or amber.
perfumed incense. Fragranced wood chips, powders or cubes burned to scent homes and garments.
body mists, fabric and room sprays, plus scented body care like lotions
Luxury candles infused with signature fragrance blends, designed to create a warm, long‑lasting olfactory ambiance
Exhibiting at London Perfumes Exhibition positions a brand at the crossroads between the fast‑growing Middle Eastern fragrance market and the global influence of London's beauty scene.
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Strong visibility alongside a curated selection of perfume houses and niche creators, reinforcing a brand's image in luxury and Middle Eastern perfumery. Premium environment for showcasing storytelling, packaging and olfactory signatures that are often lost on generic beauty fairs.
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Direct exposure to qualified buyers, distributors, retailers and private clients looking specifically for perfumes, oud, attars, incense and home fragrances. Opportunity to test and launch concepts tailored to both GCC and European audiences in a single, focused event.
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Dedicated spaces for B2B meetings, partnership discussions and distributor sourcing, inspired by leading regional perfume shows. Chance to connect with media, influencers and content creators specialized in fragrance and luxury lifestyle, amplifying post‑show visibility.
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Acts as a gateway for Gulf brands entering Europe and for European brands targeting GCC perfume lovers, with follow‑up opportunities beyond the exhibition dates. Helps build recognition for new and established brands in a high‑growth segment where demand for niche, oud‑based and artisanal fragrances continues to rise.
Secure your exhibition space today and join the world's leading fragrance event.
Book Your Stand